People, Business and Society at OR2013: The International Conference on Operations Research

This week, OR2013, the International Conference on Operations Research, kicked off in Rotterdam, the Netherlands. The conference brings leaders from academia, business, government, and the not-for-profit sector together to explore how operations research and optimisation processes can positively impact people, business, and society as a whole.

As part of the conference, which is being hosted in Rotterdam’s Beurs – World Trade Center, North Star Alliance Executive Director, Luke Disney, will co-host a roundtable discussion entitled “Impact on People, Business, and Society”, alongside Pieter Bootsma, Air France KLM’s Executive VP Marketing, Revenue Management and Network, and Wim Fabries, Director of Transport at Netherlands Railways (Nederlandse Spoorwegen in Dutch, or NS for short).

During the roundtable discussion, North Star’s model will be highlighted as an example of how optimisation processes and tools can positively impact healthcare provision and humanitarian assistance in developing countries. Specifically, North Star’s award-winning electronic health monitoring and registration system (COMETS) will be discussed, as will our clinical optimisation tool POLARIS, which allows us to optimise the placement of new and existing clinical infrastructure, and staffing and inventory levels.

Among the conference’s main sponsors are North Star partners ORTEC, who collaboratively developed our COMETS and POLARIS systems, and Paragon Decision Technology, whose AIMMS software has further supported our optimisation efforts.

For more information on the conference sessions and speakers, you can download the full OR2013 Guide here.



ORTEC is one of the largest providers of advanced planning and optimization software solutions and consulting services. Our solutions result in optimized fleet routing and dispatch, vehicle and pallet loading, workforce scheduling, delivery forecasting and network planning. ORTEC provides best-of-breed, custom made and SAP® certified and embedded solutions, supported by strategic partnerships. In the area of Advanced Planning Solutions, ORTEC has over 1,550 customers worldwide, over 550 employees and offices in Europe, North America, Asia and the Pacific Region.

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About Paragon Decision Technology

AIMMS is advanced optimization software for building operations research applications and advanced planning systems for decision support. AIMMS enables businesses and universities to apply Operations Research (OR) techniques successfully in the easiest and most effective way. It speeds up application development and lowers cost compared to direct programming alternatives and competing modeling packages. AIMMS is developed and marketed by Paragon Decision Technology B.V. Paragon has offices in The Netherlands, USA and Singapore.

More information is available at:

Photo Courtesy of Flickr (CC BY-NC-ND 2.0), Dennis Burger

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